Director of Sales & Marketing, Senior Living salary in Miami-Fort Lauderdale-West Palm Beach, FL
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The median annual wage for Sales Managers (the closest BLS occupation to Director of Sales & Marketing, Senior Living) in Miami-Fort Lauderdale-West Palm Beach, FL was $130,180 in BLS OEWS May 2025. The middle half of workers earned between $94,420 and $181,200.
BLS occupation: Sales Managers.
BLS reports Sales Managers as one occupation. It does not publish a separate estimate for Director of Sales & Marketing, Senior Living, its setting or its engagement terms.
Miami-Fort Lauderdale-West Palm Beach, FL versus the nation
Miami-Fort Lauderdale-West Palm Beach, FL median is $18,090 (12.2%) below the national median of $148,270.
Miami-Fort Lauderdale-West Palm Beach, FL
- P10 to P90 published range
- P25 to P75 middle range
- P50 median
| Point | Annual wage |
|---|---|
| 10th percentile | $73,630 |
| 25th percentile | $94,420 |
| Median | $130,180 |
| 75th percentile | $181,200 |
| 90th percentile | $256,560 |
| Mean (average) | $149,780 |
United States
- P10 to P90 published range
- P25 to P75 middle range
- P50 median
| Point | Annual wage |
|---|---|
| 10th percentile | $73,170 |
| 25th percentile | $100,360 |
| Median | $148,270 |
| 75th percentile | $207,340 |
| 90th percentile | $290,540 |
| Mean (average) | $164,350 |
For Sales Managers in Miami-Fort Lauderdale-West Palm Beach, FL, BLS reports a median of $130,180; the middle half of workers earned between $94,420 and $181,200 (BLS OEWS May 2025).
Miami-Fort Lauderdale-West Palm Beach, FL
- P10 to P90 published range
- P25 to P75 middle range
- P50 median
| Point | Hourly wage |
|---|---|
| 10th percentile | $35.40 |
| 25th percentile | $45.39 |
| Median | $62.59 |
| 75th percentile | $87.12 |
| 90th percentile | $123.35 |
| Mean (average) | $72.01 |
United States
- P10 to P90 published range
- P25 to P75 middle range
- P50 median
| Point | Hourly wage |
|---|---|
| 10th percentile | $35.18 |
| 25th percentile | $48.25 |
| Median | $71.28 |
| 75th percentile | $99.68 |
| 90th percentile | $139.68 |
| Mean (average) | $79.02 |
For Sales Managers in Miami-Fort Lauderdale-West Palm Beach, FL, BLS reports a median of $62.59; the middle half of workers earned between $45.39 and $87.12 (BLS OEWS May 2025).
What BLS wages include and exclude
OEWS includes commissions and production bonuses. It excludes overtime, shift differentials, nonproduction bonuses and employer benefits. It is neither pure base salary nor total compensation.
Included
- Base rates
- Commissions
- Cost-of-living allowances
- Deadheading pay
- Guaranteed pay
- Hazard pay
- Incentive pay
- Longevity pay
- Over-the-road pay (Mileage)
- Piece rates
- Portal-to-portal rates
- Production bonuses
- Tips
Excluded
- Attendance bonuses
- Back pay
- Clothing allowances
- Discount
- Draw
- Holiday bonus
- Holiday premium pay
- Jury duty pay
- Meal and lodging payments
- Merchandise discounts
- Non-production bonuses
- On-call pay
- Overtime pay
- Perquisites
- Profit-sharing payments
- Relocation allowances
- Severance pay
- Shift differentials
- Stock bonuses
- Tool/equipment allowances
- Tuition repayment
- Uniform allowance
- Weekend premium pay
- Year-end bonuses
Employment: 13,930 jobs. Location quotient: 1.21.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, BLS OEWS May 2025. SOC 11-2022 Sales Managers, Miami-Fort Lauderdale-West Palm Beach, FL. Published 2026-05-15. BLS release tables (find this SOC and area). Release notes. Methodology and retrieval dates. CSV
How has published pay changed since the last BLS release?
These are separate BLS estimates, not a wage growth forecast. Survey coverage and area boundaries can change. The table places the published median for Sales Managers in Miami-Fort Lauderdale-West Palm Beach, FL from BLS OEWS May 2024 next to BLS OEWS May 2025. A top-coded value is a floor, not an exact median.
| Pay basis | BLS OEWS May 2024 | BLS OEWS May 2025 |
|---|---|---|
| annual | $128,320 | $130,180 |
| hourly | $61.69 | $62.59 |
Prior release: 2024-05, published 2025-04-02. Current release: 2025-05, published 2026-05-15. A top-coded value is a floor, not an exact median.
What does this pay include, and what does it leave out?
OEWS counts base rates, guaranteed pay, commissions and production bonuses. It describes employee wages, not pure base salary or total compensation. Employer benefits and self-employed earnings are outside these wage estimates. Compare the regular pay for the duties you need covered.
A BLS occupation can include different settings, shifts and levels; it does not price your exact schedule.
OEWS excludes overtime, shift differentials and on-call pay. For a night, weekend or call assignment, discuss those payments separately from the published wage.
Meal and lodging payments and relocation allowances are excluded. A travel per diem for those costs is not part of this wage. Keep it separate from the pay comparison.
Non-production bonuses are excluded. A sign-on or retention payment that is not tied to production should be discussed separately. BLS does not publish an amount to add for that payment.
BLS pay definitions. These notes do not add an estimated bonus or premium.
How does clinical pay compare with management pay here?
These duties map to different BLS occupations. A manager's median is not a promised raise for a clinician. Read the mapping on each page. Each link below opens a related occupation with its own SOC code, published percentiles and source line. Compare the duties before comparing medians, because a title change can mean a different occupation.
- Nursing Home Administrator (NHA): SOC 11-9111, Medical and Health Services Managers
- Director of Nursing (DON), Skilled Nursing: SOC 11-9111, Medical and Health Services Managers
- Assistant Director of Nursing (ADON): SOC 11-9111, Medical and Health Services Managers
- Regional Nurse Consultant: SOC 11-9111, Medical and Health Services Managers
- Regional Director of Operations (Post-Acute & Senior Living): SOC 11-9111, Medical and Health Services Managers
- Executive Director, Senior Living: SOC 11-9111, Medical and Health Services Managers
Nearby metros
- Director of Sales & Marketing, Senior Living in Cape Coral-Fort Myers, FL
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